
Early revenue per download data shows that it outperforms other Classic Match-3 titles and is as strong as full Puzzle & Decorate games, suggesting that players like the direction. Royal Match soft-launched in July 2020 in Canada, Turkey, and the UK. Its live operations are still in their infancy, but I expect to see more events appear soon. The meta is a combination of social and decorative-lite, which, like its switcher, is formed from a combination inspired by Toon Blast and Coin Master. Nothing that Royal Match does is new - most switchers build upon each other - but the execution creates a better player experience than that of rivals’. Gone are the forced use of special pieces if no other moves are available.

Well-designed levels ending in ‘almost win’ increase the value of the out-of-moves purchase. Quick animations and concurrent matching result in fast gameplay it is one of the fastest switchers live. Power-ups lean generous and clear more of the board compared to rival switchers from Playrix and King. This new switcher star feels fast and fair while also giving players more agency. Start with the speed, fluidity, and palette of Toon Blast, mix with the level diversity, power-ups and tap-to-activate from Homescapes, sift out some minor frustration, and voila! You have Royal Match. Royal Match is a perfect example of finding success through improvements - not step-change innovation - cherry-picking the strongest mechanics from the best games to create a new top game. 🤫 Psst! Signup for the newsletter and apply for our Slack group. Special thanks to Katijah Wellings Thomas, Max McCall, Jay Foreman, and Michail Katkoff. This article was written by Laura Taranto, an experienced product management leader. Especially since the game seeks to dominate the puzzle genre, which is the largest and arguably the most competitive genre in mobile games.

Thus a full breakdown of the newly released game is warranted.

The round also saw contributions from two top tier funds Balderton Capital and Makers Fundĭream Games (who are hiring…) is now responsible for setting a record for the single largest Series A round ever raised by a Turkish company. The latest funding round was led by Index Ventures, a high-profile VC firm known for investing in some of the biggest companies in the games industry: King, Roblox, and Supercell. Dream Games was founded by two of Peak’s former Product Directors. Early this year the Turkish mobile startup Dream Games has raised $50 million in new funding ($57.5M total funding), despite having only soft-launched its first game, Royal Match.
